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Marketing & Money-Making Tips
How to market and monetize your skills as an entrepreneur or digital nomad
About Marcia
Marcia Hylton is a writer, podcaster, 15-year Marketing Strategist, national-award-winning marketer, and Ideal Client Marketing (ICM) agency owner. At ICM, Marcia provides marketing consulting and training support to corporate marketers and small business owners.
Marketing Articles
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The Four Biggest Reasons Shoppers Abandon Shopping Carts and Ten Steps You Can Take To Fix That
Learn the hidden triggers of shopping cart desertion, bridge the gap from cart to conversion, and turn abandoned carts into completed…
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How Many Days Apart Should You Send Holiday Marketing Emails?
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Crafting Copy For Each Step Of The Buyer’s Journey And Guiding Consumers Through
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50 Ways Marketing Managers Can Help Their Organizations Benefit From AI
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Barbie's Brand Brilliance and Masterclass in Marketing Evolution
The Evolution of Barbie's Branding Mastery From Toy Shelves to Box Office. Number five is my personal favorite.
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Understanding the Psychology Behind Attracting Customers to Your Business
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Four Powerful Marketing Lessons From Nike And Michael Jordan
Have you seen the movie “Air”? What an exceptional example of sales, marketing, negotiating, and branding genius!
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Beyond Transactions: The Emotional Depth of a Consumer's Journey from Stranger to Buyer
Evolving with the Modern Consumer and Understanding the Emotional Nuances of the Buyer's Journey.
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How Rihanna’s Brands Disrupt The Industry Through Knowing Its Buyers
Rihanna is not just a musician but a businesswoman with an awe-inspiring brand. Debate me!
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Answering 50 Commonly Asked Marketing Questions for Entrepreneurs and a Few Corporate Executives
Each of these questions uncovers a piece of the marketing puzzle. It's a marketing 101 course in Q&A format! Numbers 40, 44, and 48 are my…
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Why Taylor Swift’s Branding Magic is Exactly What Business Owners Need
I couldn’t help but be captivated by her music and unparalleled branding and marketing prowess.
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Unraveling "The Beanie Bubble" and Deep Diving into the Success of Beanie Babies
From Fad to Fortune: Dissecting the Beanie Baby Phenomenon and its Business Insights
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Beanie Babies' Lina Trivedi's Remarkable Impact on Digital Marketing
From Beanie Babies to Pokemon, Her Trailblazing Journey and Digital Dominance in Online Marketing
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Understanding Neuro-Marketing And Its Impact On Consumer Behavior Leads to Effective Marketing…
Imagine understanding what captivates your audience's attention and drives their decision-making processes.
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Innovating Small Business Marketing and Taking A Journey Beyond the Norm
If you’re working to take your marketing to a whole new level, you’re in the right place!
Christmas Holiday Season Marketing Articles
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What Buyers Crave This Labor Day... Then Throughout The Holiday Season
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Use These Expert Marketing Recommendations And Gain An Unfair Advantage This Holiday Season
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5 Advanced Holiday Marketing Strategies
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How To Maximize Holiday Sales with Partnerships
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Last-Minute Holiday Marketing Hacks
Here are some powerful, actionable tactics to catch the holiday wave.
Watch The 2023 Holiday Season Strategic Marketing Planning Webinar Now
Get The Professional Recognition You Deserve!
Get your copy of this detailed step-by-step guide to achieving expert status in 7 to 12 months.
Learn how to become an online articles contributor, thought leader, and recognized expert in your industry. This includes detailed steps for entrepreneurs, marketing professionals, and healthcare providers.
Money & Travel Articles
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How Entrepreneurs Are Combining Business with Travel Wanderlust
Like it or not, more and more entrepreneurs are trading cubicles for continents and laptops for landmarks.
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Top 15 Business Models for Aspiring Digital Nomads: Go and Thrive Anywhere, Anytime
The Ultimate Guide to Location-Independent Businesses Helping You Achieve Success on the Move
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16 Quick Tips On How To Create And Sell Your Online Courses Like A Pro
Engaging, Retaining, and Upselling Your Students by Crafting The Perfect Course Content
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How To Make $1000 Fast!
Nine ways to embrace the art of quick earnings (and it’s all legal). Number five is my personal favorite.
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Need To Earn Money From Home? Here Are Business Ideas For Those With Chronic Debilitating Illnesses
Life with a chronic illness throws unexpected curves, so here’s how to channel its unique perspective into innovative ventures.
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Island Hopping Magic: From Capri to Catalina, Caribbean to Phang Nga Bay
A fun-filled exploration from one island to another, and the allure of island hopping. The life I lived for one exhilarating year!
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50 Surprising Ways AI Can Make You Money: Digital Nomad Edition
The potential for innovation and profitability is boundless, from personalized services to large-scale solutions.
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How Entrepreneurs Can Monetize Their Writing on Medium.com
How, as an entrepreneur, you can unlock your earning potential on Medium.com. Tip number nine is my favorite.
Other Business Topics
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How To Become An Online Articles Contributor, Thought Leader, And Recognized Expert In Your…
Your detailed step-by-step guide to achieving this in just a few months.
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Six Secrets of Commanding Your ChatGPT Output And Making It More Human
Let me share a few secrets to commanding your ChatGPT output and making ChatGPT sound more human and less like an AI. Number three is my…
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The Role of Customer Reviews in Building Trust and Brand
Why Every Business Owner Should Love Reviews (and How to Ask for Them)
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Is Artificial Intelligence the Unsung Hero for Solo Entrepreneurs?
Elevating Your Business Goals With Intelligent Support
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EQ in Humans vs. Artificial Intelligence
Can AI write copy that helps build trust, create connections, and convince buyers to purchase?
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Master Entrepreneurial Productivity With These Founder Hacks
From your mental health to delegation, read the secrets of successful founders.
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Writing Your First Business Article — A Step-by-Step Guide for Entrepreneurs
A Step-by-Step Guide for Business Owners
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How Publishing Articles Can Elevate Your Small or Medium-Sized Business
In today’s competitive market, standing out is more challenging than ever. Publishing articles offers a powerful tool to establish…
Healthcare Marketing
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Crafting Blogs That Speak to Patients: A Guide for Physicians
While I might not have an MD after my name, I’ve been on two sides of the medical world — a patient and a physician marketing strategist.
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Harnessing AI for Reputation Management — A Physician’s Guide
This comprehensive guide will delve into the utilization of AI in reputation management for physicians, discussing the advantages…
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The Digital Doctor: How To Enhance Your Practice Online
Navigating the medical world from the perspectives of a patient and a marketing strategist has given me a unique lens. Number two is my…
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How to Craft Content That Resonates with Patients
Digital Bedside Manner: Ever thought about the magic that a well-written piece of content can do?
Lifestyle Articles
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15 Important Happiness Habits You Can Adopt Immediately
Create A More Joyful Tomorrow by Adopting These 15 Happiness Habits Today. Number eight is a personal favorite. (updated 8/19/23)
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Why I Traded in My Workaholic Ways for a Chance to Live
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Avoiding Burnout — Leadership’s Guide to Sustainable Success
Learn how you can ensure sustainable success and well-being by recognizing the signs of burnout and taking proactive steps.
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Overcoming Fear of Failure in Business Ventures
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My Year of Yes!
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Need Improved Sleep? Here’s How to Boost Your Sleep Quality!
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Don’t Like Your Story? Here Are 8 Steps to Reboot Your Life and Start Again
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When Racism and Exclusion Compromise America’s Promise
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Five Quick, Easy, And Fun Steps To Creating The Ultimate Vision Board
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Taking This Important Step Saved My Life
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More contributions published to Thrive Global
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12 Lessons from a Life Embraced as a Single Woman
Choosing to live life as a single woman, especially in a world where societal norms often lean towards partnership, is a journey of…